txtWeb is an SMS application platform developed by Intuit (the makers of Quickbooks, Quicken, and TurboTax). txtWeb allows developers to easily publish applications accessible via SMS enabled phones. Tivix did the design and front-end development work for their website, txtweb.com. The challenge of the designs were unique compared to most web design projects. Rather than designing for further engagement of the user, we were creating designs that would cause the user to stop looking at the website and start SMSing on their phone. The end result were very clean designs with focused messaging created to resonate with a specific market (India).